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Version: v2

Operating Companies

What are operating companies?​

The WPP organization consists of many operating companies. Each user in the platform generally belongs to an operating company. Each operating company may belong to another operating company as a hierarchy.

In some cases an operating company may also have a brand, in which case it will have a brand relationship.

List all operating companies​

To list all of the operating companies and browse them via the API, use the list endpoint:

GET /api/v2/operating-companies

Get a operating company​

You may also directly retrieve a operating company's details if you already have its system ID.

GET /api/v2/operating-companies/123

Where 123 is the system ID of the operating company.

Schema​

Full response schema​

KeyTypeFilterableSortableConfigurableDescription
idinteger✅ (exact)✅✅The system ID.
nameinteger✅✅✅The name of the operating company.
created_atstring❌✅✅A datetime string when this operating company was first created.
updated_atstring(updated since)✅✅A datetime string when this operating company was last updated.

Relationship Response Schema​

The slim relationship schema is used when the operating company is used as part of an include in another resource.

Additional Filters​

For convenience, we have a set of additional filters that are not available in the default filters or are part of the columns. These are:

  • parents - Set to a comma-separated list of operating company IDs to only return countries owned by those operating companies.

Relationships & includes​

By default, relationships apart from the sector are not included. See the includes section for more information on how this works. The following relationships are available:

  • parent - The company that owns another company.
  • brand - The brand that the operating company has.