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Version: v2

Operating Companies

What are operating companies?

The WPP organization consists of many operating companies. Each user in the platform generally belongs to an operating company. Each operating company may belong to another operating company as a hierarchy.

In some cases an operating company may also have a brand, in which case it will have a brand relationship.

List all operating companies

To list all of the operating companies and browse them via the API, use the list endpoint:

GET /api/v2/operating-companies

Get a operating company

You may also directly retrieve a operating company's details if you already have its system ID.

GET /api/v2/operating-companies/123

Where 123 is the system ID of the operating company.

Schema

Full response schema

KeyTypeFilterableSortableConfigurableDescription
idinteger (exact)The system ID.
nameintegerThe name of the operating company.
created_atstringA datetime string when this operating company was first created.
updated_atstring(updated since)A datetime string when this operating company was last updated.

Relationship Response Schema

The slim relationship schema is used when the operating company is used as part of an include in another resource.

Additional Filters

For convenience, we have a set of additional filters that are not available in the default filters or are part of the columns. These are:

  • parents - Set to a comma-separated list of operating company IDs to only return countries owned by those operating companies.

Relationships & includes

By default, relationships apart from the sector are not included. See the includes section for more information on how this works. The following relationships are available:

  • parent - The company that owns another company.
  • brand - The brand that the operating company has.